Not sure where to start with marketing your band? Start here!
Show Promotion Basics (10/24/2017) - So you have booked a show a great local venue and you are ready to let everyone know. You quickly put a post on Facebook, Twitter & Instagram and then go about the work of practicing and getting ready for the show. A few weeks later you take the stage ready to rock and then you see something disturbing; a nearly empty venue. What happened? Simple. In your rush to >>Continue Reading
Building A Larger Following (10/23/2017) - Building a larger following is one of the top goals of almost every band. Having a large following means more opportunities to perform, gigs at better or larger venues and or course, more money. However, building a following is not easy and can take some time. I’ve seen many artists invest time and money in learning songs or buying better equipment, but I seldom see artists “investing” in building a >>Continue Reading
Venues Should Not Rely on Bands To Bring The Crowds (10/16/2017) - Often, there is a debate between bands and clubs in terms of “bringing a crowd” to the venue. Many venues when booking bands will ask, “what size crowd can you bring?” The venues are relying on the band to bring a large crowd so they have a good night (money wise) and to pay for the cost of the band. Many times if the crowd is low, the venue will >>Continue Reading
Tips On Promoting Your Shows (9/29/2017) - I often get many questions from band about the “right way” to promote an upcoming show. While in reality there is no “right way” there are some things that any band/artist should do to help increase their attendance at an upcoming show. Here are just a few ideas: Start promoting your show at least a month in advance. Too often, bands post info about an upcoming show a few days >>Continue Reading